To emphasize the college's non-engineering aspects, Rabe proposed a 'poet's fortnight.' Professor Peter Thomas, Lake Superior's poet in residence, embellished the Rabe proposal and 'Unicorn Hunters' — later refined into Unicorns Ltd., Conglomerate — was born.
"From there," says Rabe, "it kind of just grew and began to embrace more and more things."
Loosely put, unicornism — Lake Superior State style — is an abstraction seemingly devoted to the pursuit of joy.
Conglomerate stationery explains: "The Hunters are dedicated to the proposition that every man has a unicorn which he is predestined to hunt. It is not necessary that he actually find or slay this unicorn, merely that he diligently seek it."

"Unicorn hunting" is where a male/female couple look to find one person who they can permanently invite into their relationship. They form a "triad" with the couple and the three people have group sex.

The record drop in water pressure to date, a plunge of 26 pounds per square inch (PSI) of water pressure, came at the end of the TV showing of the movie "Airport." The movie "Patton" chalked up 22 and "The Good, The Bad and The Ugly" checked in with a respectable 19.

The colorful tank was the idea of the colorful chief executive of the Boston Gas Company, Eli Goldston. He commissioned Corita Kent, the widely known pioneer in pop art silk-screen prints and art education, who some years ago left her convent and the Immaculate Heart College in Los Angeles and now works in Boston. Her signature, "Corita," printed in letters 5½ feet high, appears almost small on that huge alfresco painting that consumed 555 gallons of paint and the labors of four painters working nearly six weeks.

Now here, brightening drab and messy industrial surroundings, is something we would call "magnificent and fitting." But some people, alas, were upset. In Corita's free-flowing brush strokes, they professed to detect the profile of Ho Chi Minh. The mayor of Quincy, Mass., in fact, declined an invitation to attend the dedication of the rainbow colored gas tank on the grounds that he did not want to pay "homage of any nature to a communist."

Corita just laughed. "Some people see faces in the clouds," she said.
— The Montgomery Advertiser - Feb 3, 1973

Three months ago, a 17-year-old girl from a small town in western Kansas was admitted to Wichita's Wesley Medical Center with a strange malady. Her neck was stiff, her hands trembled, and she was periodically seized by fits of terror. She would jerk her arms spasmodically and scream, "Sharks! Sharks!"
During these attacks, which always occurred at night, she appeared to be unaware of the world around her, and she didn't respond when people spoke to her.
Over the next three days, while doctors ruled out the possibility that she had meningitis or some other neurological problem, she had five of these attacks.
In between these episodes of terror, she talked with neurologist Arnold Barnett about her problem.
It seems that three days before admission, she had seen the motion picture "Jaws," movie history's biggest money-maker, which chronicles the bloody activities of a shark that terrorizes swimmers off the shores of Long Island.
Later that evening, after discussing the film with her friends, she became frightened and upset. She had her first attack the next day.
Barnett treated the girl with sedatives and reassuring conversation. He emphasized the unlikelihood of a shark attack in western Kansas.